Advertising

The Scientific Inquirer is dedicated to exploring the junction where science and life meet, whether it’s in the lab or the studio or the diamond. There’s science everywhere and it’s amazing.

Scientific Inquirer represents a seismic shift in the way science is communicated and portrayed. Popular science will never be the same.

There are numerous avenues available for advertisers to reach SCINQ’s audience. One way is to support, commission, or contribute relevant content. Commercial content can be disseminated on the Web, in our newsletters, or through our social media accounts. Advertisers are given the option of differing levels of participation.

The relationship with our readers is the single most important asset we at Nature Research possess. In creating a commercial content policy, we hope to build and strengthen that relationship, so we can all focus more deeply on our mission: to further scientific research and speed its communication.

To make clear the relationship of advertisers to stories, any Scientific Inquirer advertising content, in any medium and on any platform, will be clearly labeled as one of two categories

Supported Content

Supported content is editorially independent. In this arrangement, a marketing partner pays to align its brand with content already deemed worthy of coverage by our editorial departments. The marketing partner’s involvement is limited to broad agreement on subject matter, governed by a contract. The ultimate approval of any story rests with the editorial department.

Such content is typically labeled as Supported or Supported By.

Advertisement Content

Advertisement content is not editorially independent. In this arrangement, advertisers pay to distribute their content through Scientific Inquirer, or they commission Scientific Inquirer Custom Media, a division separate from other editorial departments, to create relevant content on their behalf. Advertisers have ultimate approval over paid content, which can run on the Web, in our newsletters, or on our social media platforms.

Such content is typically labeled as Advertisement Feature or From our Advertiser.

KEYWORD SPONSORSHIP

Scientific Inquirer offers interested advertisers the option of purchasing keywords within the site. Advertisements will appear on every page that has the appropriate keyword attached to it. Rates available upon request.

SECTION SPONSORSHIP

Potential advertisers are offered the choice to be the sole sponsor of entire sections in Scientific Inquirer. Section sponsors will be prominently featured at the top of the page with the descriptive words, “Brought to you by…”

Rate cards available upon request.